Refer to
your audience (“As you
know…,” “As many of you may have
heard…,” “As you may have already
noticed…”)
Refer to
common experiences
(“We’ve
been hearing a lot about ______ on the news these days”,“Just today, I saw in the newspaper
that_________”
Turn
statements into questions
(instead of
saying, “This is important because….”, begin by saying “Now why is this
important?”
Add a
quote or a proverb
that
captures a point you want to make
Use
descriptive language
that allows
your audience to “see” what you are talking about
Cluster
together words
that have
the same sound (this is called “alliteration”)
Use some
contrast
Group
things into ‘3’s
(X, Y and Z...)
How
can we increase clarity?
Narrow
your topic
(if your
topic is very broad, choose one aspect of it to talk
about)
Tell the
audience why
it will be
useful or interesting for them to have the information you are going to
give
(can they benefit from it in
some ways? Can they share it with
others?)
Give clear
examples
of what you
are talking about (don’t just stay on an abstract level)